Picasso is an interoperable blockchain with a vision of becoming a cross-chain ecosystem flush with liquidity from multiple different blockchain networks. It aims to act as an incubator parachain for applications, developers, and users.
While the project already had a logo designed, my role was to create the brand identity and the website design. The brief was pretty straightforward; design a degen-friendly brand and website that speak to the crypto community. For that, I decided to go with the AI-assisted route. It is a fairly new technology itself and is fitting for the purpose of engaging with the curiosity of the crypto community.
Using this type of artwork allows the site to stand out from other similar websites in terms of design, while I still have creative control via precise prompts and traditional forms of editing and assets.
